Science Communication: Blogging and Social Media

Date
5. Jul 2024
Location
online
Organizer
Academic Skills Training
Speaker(s)
Dr. Anna Euteneuer
Event type
Workshop
Event Language(s)
English
  • Target groups: doctoral candidates & postdoctoral researchers
  • Language: English
  • Date/Time: 05.07.2024, 8.30 a.m. to 4.30 p.m.
  • Maximum number of participants: 12
  • Deadline of registration: 19.06.2024

Workshop content

In this workshop, we will delve into the landscape of science communication through various channels, with a special focus on blogging and social media platforms. Participants will learn to identify and classify these platforms to effectively reach their intended audience. We will explore strategies for crafting compelling content that engages and provides real value to followers. Emphasis will be placed on harnessing the power of new media for enhanced visibility and networking. Practical tips will be provided on optimal blogging practices—including timing, platform selection, and integrating blogs with broader social media efforts to amplify your message. Additionally, the workshop will address handling negative feedback and hate speech, empowering participants to maintain a positive online presence despite potential challenges.

About the coach

Dr. Anna Euteneuer

Anna Euteneuer is an experienced science communication expert. After completing her doctorate in genetics, she chose the path into communication and gained experience in targeted science communication in the pharmaceutical sector, but above all in the university sector. She has been a social media and science editor at the University of Cologne since 2022. She gives workshops on the topic of science communication, especially social media for Twentone Skills. To balance her screen work, she likes to go for walks with her dog and is a trainer for barre workouts. She lives in Bonn.

Registration

You can find the registration form here.

Privacy policy

Please note the data privacy statement.

Contact

Franziska Frank
Franziska Frank
Employee, a.o. Competence-Oriented Personnel Development for Academics
(President's Office and Staff Unit University Development)
Verwaltungsgebäude / Room 1.41
+49 361 737-5008
qualifizierungsprogramm@uni-erfurt.de
Office hours
on appointment
Profile page
Tags: Further education

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