Health promotion and disease prevention are among the greatest challenges facing modern societies. In view of social, demographic and health policy developments, the spread of unhealthy lifestyles and the increasing threat of epidemics, there is a growing need to create a health-promoting environment.
Communication about health and disease is an important part of this framework. On the one hand, it plays a role in health care, can be used to communicate risks and options for action and thus contribute to health promotion and disease prevention. On the other hand, suboptimal communication about health can also lead to a distorted perception of risk or reinforce unhealthy lifestyles.
Health communication as an interdisciplinary field of research deals with precisely this area of conflict and deals with the social and psychological conditions, meanings and consequences of health-related and health-relevant, intended and unintended, intrapersonal, interpersonal, media and public communication. This interdisciplinary program is dedicated to the theory and practice of evidence-based health communication.
Our graduates work in the following professional fields:
- in health organisations or authorities
- in advertising or market research agencies
- in the health and pharmaceutical industries
- in hospitals
- in the field of health marketing and communication in companies
- in the field of health research and monitoring (e.g. in research institutes)
- in science (e.g. doctorate)
Apply for the winter semester from 1 April to 15 July.
Answers to the most frequently asked questions about the application: FAQs
In addition to a curriculum vitae in tabular form, proof of relevant previous studies, in particular a letter of motivation with a maximum length of 750 words must be attached to the application. This letter of motivation should include an overview of the academic and professional/practical training to date, such as projects and/or internships completed, experience abroad during the first degree and/or academic activities in the field of health communication. All activities are to be documented by appropriate evidence.
Further information on the selection procedure:
Examination regulations for the Master program Health Communication
Information on application deadlines and application modalities, admission, enrolment can be found at
Apply now for Health Communication!